An important issue in the initial phase of launching a Web presence is Web platform selection. The Web platform is the foundation of a Web site. It drives software choices, the type and level of required technical expertise, administrative control, and site scalability as a business grows. Linux and Windows-based platforms are two commonly used platforms for business Web sites. Both have their different options and strengths. It is important to assess which platform best meets the needs of your Web business and make an educated selection. The story behind the development of Linux and Microsoft Windows platforms drive the key differences between the two operating systems. Linux was designed to integrate with large network systems. Alternatively, Windows-based platforms were developed to meet the needs of individual users and companies that require a less complex user experience. Linux has evolved as a network-based operating system. It is considered a mature platform that is stable with many Internet-based applications. It requires advanced technical skills to successfully manage a Web site on a Linux platform. Developed more recently by Microsoft, Windows-based platforms were developed to manage user-friendly software for the sharing of network-based resources. They have been widely adopted by users with minimal technical expertise because of their easy user interface and because many users are familiar with related Microsoft products and applications. The Windows-based platforms support the broad array of Microsoft applications and have enabled "non-techies" to administer servers and run Web sites. The chart below depicts some factors that would drive your choice of operating systems - and which platform meets that need. Please note that the operating system that you choose does not necessarily need to be consistent with the operating system on your desktops. Factors Windows Linux Easy to use   Requires less technical expertise Expansion of features and functionality as a Web business grows Reliable Integration with Microsoft applications and ASP (active server pages)   Administrative control of server in a shared environment After reviewing the information above, you should have a better idea of which operating system is best for your business. Generally speaking, smaller businesses want to avoid administering their server and select a Windows operating system. Alternatively, a technology-savvy business might also look at Linux operating system, though either platform is suitable. Additional Information What is Web Hosting? Shared vs. Managed Dedicated Hosting Domain Name